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Create Anticipation: Using Suspense to Engage Your Audience

content melody nonverbal communication volume Jul 23, 2024

As a civil plaintiff trial attorney, captivating your audience is paramount to winning your case. Just as suspension bridges are built with tension, you can use tension in your presentations to build energetic connections with your audience. Here are three powerful techniques to create suspense and keep your audience engaged.

Tease Your Content

Introduce your topic, but save a little something for later.

When you present your case, start by outlining the main points, but hint that the most crucial piece of information will be revealed at the end. This approach keeps your audience on the edge of their seats, eagerly anticipating the conclusion. It’s a powerful rope that pulls them through your entire presentation. 

Use an Ascending Melody

By strategically letting the tune of your voice ascend, you create communication control.

Your vocal delivery plays a crucial role in maintaining your audience’s attention. By gradually increasing the pitch of your voice, you signal to your audience that something important is coming. This technique not only keeps them alert but also reinforces your control over the communication flow. For instance, when summarizing a pivotal point, let your voice rise slightly, signaling that the narrative is building to a peak. Counter with a descending melody when you're ready to conclude an idea, or to relinquish control to someone else you're in conversation with. 

Control Your Volume

Softer volume creates a more intimate moment instead of a presentational moment.

Sometimes, less is more. Lowering your volume can draw your audience in, making them lean forward and pay closer attention. This softer approach can create a sense of intimacy and urgency, transforming a simple statement into a compelling moment. In practice, during a crucial revelation, you might lower your voice, compelling everyone to focus on your words.

Conclusion

Creating suspense in your presentations isn't just about what you say; it's about how you say it. By teasing your content, using an ascending melody, and controlling your volume, you can keep your audience engaged and make a lasting impression. Implement these techniques in your next trial, and watch as your ability to captivate and persuade your audience reaches new heights.